ABOUT US

WHO WE ARE

MUZE is an independent 360-degree music and entertainment company
dedicated to amplifying artists, building value, and strengthening culture.

CONNECT

MUZE combines years of hands-on experience in both music and business, giving us a deep understanding of the industry from every angle. Our passion for music drives everything we do, while our business expertise ensures sustainable growth and lasting impact. We work closely with artists, creators, and brands to turn talent and ideas into measurable success. At MUZE, creativity and strategy go hand in hand, building careers and projects that thrive in the long term.

WHO ARE WE

At MUZE, every project starts with a spark—a song, an idea, a creator’s dream. Years ago, we realized that talent alone isn’t enough; passion needs direction, and creativity thrives when paired with strategy. That’s why we don’t just manage artists or run campaigns—we build journeys. From the first beat in the studio to the final cut of a music video, from an influencer’s first post to a major brand collaboration, we’re there, shaping every step. We celebrate the wins, learn from the challenges, and always keep one thing in mind: turning potential into lasting impact, one artist, one creator, one campaign at a time.

LET’S WORK TOGETHER
Meet Our Team
We are a team where music and business go hand in hand. We develop artists, creators, and campaigns with real impact. Every step is strategic, measured, and focused on long-term growth.
ABOUT ALEKS
Alex Valenzuela is the Business Development Digital Manager at MUZE, focused on turning digital opportunities into strategic partnerships and concrete deals.

She leads the process from identifying prospects to negotiating and closing collaborations with brands, platforms, and key partners. With a results-driven mindset and strong commercial instinct, she helps drive MUZE’s digital business growth.

Aleks Valenzuela

Business Development Digital Manager

ABOUT ALEXANDRA
Alexandra Kovacheva is a choreographer and General Manager at MUZE Dance Hub, shaping one of Bulgaria’s most dynamic and fast-growing dance communities.

With talent, charisma, and uncompromising professionalism, she turns movement into a powerful language of discipline, emotion, and identity. Her work extends beyond the studio through award-winning dancers and striking choreography for music videos by some of Bulgaria’s most recognizable artists.

Alexandra Kovacheva

General Manager of MUZE Dance Hub

ABOUT BOYAN
Boyan Piperov is the Head of Rights Management at MUZE, responsible for connecting the company’s music catalogue with global platforms and audiences.

He oversees distribution, metadata, rights management, and royalty flows across key digital platforms. With technical precision and strategic understanding, he ensures that MUZE’s music reaches the world efficiently, accurately, and with long-term value for its artists.

Boyan Piperov

Head of Rights Management

ABOUT GABRIELA
Gabriela Dimitrova is MUZE’s Junior Manager, Rights Administration, supporting the operational structure behind releases, rights documentation, metadata, and internal catalog processes.

With a background in digital marketing, artist management, live events, and music operations, she helps keep MUZE’s release workflows organized, accurate, and ready for smooth execution.

Gabriela Dimitrova

Junior Manager Rights Administration

ABOUT LORITA
Lorita Stoimenova is Project Manager, Live (Booking & Events) at MUZE, responsible for developing the company’s live presence through bookings, events, and strategic partnerships.

She manages the process from initial opportunity and negotiation to final execution, helping build meaningful live opportunities that connect artists with audiences and support their long-term growth.

Lorita Stoimenova

Project Manager Live (Booking & Events)

ABOUT MARIANA
Mariana Stancheva is MUZE’s Artist Positioning & Communications Manager, shaping the voice and story of the label and its artists.

She develops campaigns, PR strategies, and cultural narratives that turn music into influence and artists into movements. Her work ensures that every message resonates, connecting local talent with global audiences.

Mariana stancheva

Artist Positioning & Communications Manager

ABOUT MARKO
Marko Anastasov is the Founder and CEO of MUZE, and the strategic architect behind its creative and business ecosystem.

His vision transforms MUZE from a music label into a full-scale structure built around talent, intellectual property, rights, and long-term value. Through empowered leadership, strong business discipline, and a global mindset, he drives the company’s ambition to set new standards for the Bulgarian music industry and beyond.

Marko Anastasov

founder & ceo

ABOUT SIMONA
Simona Koleva is MUZE’s Operations Manager, responsible for coordinating the company’s internal structure and ensuring smooth execution across creative and administrative teams.

Having grown through different levels of the organization, she brings a deep understanding of MUZE’s processes, people, and standards, helping turn creative vision into clear, efficient, and executable workflows.

Simona Koleva

Operations Manager

ABOUT RADOSTINA
Radostina Kostadinova is MUZE’s Chief Financial Officer, building the company’s financial architecture and ensuring long-term stability.
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She oversees strategic planning, cash flow management, and global compliance, providing a secure foundation for creative and operational growth. Her leadership transforms financial precision into the backbone of MUZE’s international ambitions.

Radostina Kostadinova

Chief Financial Officer (CFO)

Trusted by Visionaries

MEET BERLIN.
a true part of our family

Berlin, our royal poodle, is more than a mascot — he’s a personality with his own flair, just like us. His unique character and signature style embody the creativity, charm, and boldness that define MUZE.

VISION AND MISSION

Our Mission is to empower artists, creators, and brands by turning talent and ideas into lasting impact through creativity, strategy, and integrity.

Empowering Talent

We help artists, creators, and brands turn potential into lasting impact, blending creativity with strategic, sustainable growth.We align every partnership with your brand objectives, ensuring campaigns are meaningful and measurable.
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Creative Excellence

Our team brings passion, experience, and industry know-how to every project, ensuring talent and ideas reach their full potential.

Integrity & Partnership

We operate with transparency, trust, and professionalism, building lasting relationships that prioritize both artistic identity and commercial success.We handle planning, coordination, and delivery, keeping campaigns on track and consistent across channels.
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Testimonials

Great work, team! Creative, responsive, and flexible throughout the whole process of bringing the brand message to our clients, remaining relevant over time. Their creation was unique and memorable beyond compare, which contributed tremendously to overachieving the goals set. Thanks to MUZE we are inspired for future projects and creative concepts.

Marina Gencheva

Executive Director, Pulse

Creativity, efficiency and responsiveness at their best - is what we got from MUZE when it comes to DSK Bank’s events presence. Sufficient results and premium service for affordable pricing. Thank you, guys.

Svetlina Petkova

Growth Marketer, DSK Bank

The MUZE team is truly inspiring! Their accessibility, knowledge, and confidence in their strategy are truly admirable. The team is committed to being a true partner and is alsways willing to communicate successes and concerns. The delivered concept has met our expectations and MUZE's promises. Their dedication to excellence has earned them a trust factor. Cheers, MUZE guys, keep doing it!

Viktor Yankulov

Head of Product Strategy Marketing, tbi bank

The pension funding business is not easy, but MUZE made it look understandable, modern, modest, like a piece of cake to our end consumers and the people whose funds we are guarding in the long-term. Thank you for keeping it simple, guys.

Todor Lilov

Executive Director of Budeshte, Pension Assurance Company

The best part of our relationship with the MUZE team was the fact that we didn’t have to explain who we are and what we want. They were Happy to provide us with the best solutions for our campaigns. Creative, straight shooters! We are a Happy client.

Todor Kirov

Influencer Marketing Manager, Happy Bar & Grill

MUZE is writing the new playbook for how music moves in Bulgaria.

Forbes

​​Let’s Work Together

Partner with MUZE and turn your vision into impact. Whether you’re an artist, creator, or brand, we provide the strategy, guidance, and execution to make your projects stand out—reach out and start building something extraordinary today.

CONTACT US