Alexandra Kovacheva is a choreographer and General Manager at MUZE Dance Hub, shaping one of Bulgaria’s most dynamic and fast-growing dance communities.

With talent, charisma, and uncompromising professionalism, she turns movement into a powerful language of discipline, emotion, and identity. Her work extends beyond the studio through award-winning dancers and striking choreography for music videos by some of Bulgaria’s most recognizable artists.

Boyan Piperov is the Head of Rights Management at MUZE, responsible for connecting the company’s music catalogue with global platforms and audiences.

He oversees distribution, metadata, rights management, and royalty flows across key digital platforms. With technical precision and strategic understanding, he ensures that MUZE’s music reaches the world efficiently, accurately, and with long-term value for its artists.

Gabriela Dimitrova is MUZE’s A&R, responsible for artist development and supporting the creative process behind new releases.

A music graduate with extensive work experience in England, she brings a background in artist management and live events. Her musical training and international experience inform her approach to working with artists and developing their projects.

Lorita Stoimenova is Project Manager, Live (Booking & Events) at MUZE, responsible for developing the company’s live presence through bookings, events, and strategic partnerships.

She manages the process from initial opportunity and negotiation to final execution, helping build meaningful live opportunities that connect artists with audiences and support their long-term growth.

Mariana Stancheva is MUZE’s Chief Commercial Officer (CCO), leading the company’s commercial strategy, brand partnerships, and operations.

She develops commercial opportunities across MUZE’s artists and projects, building long-term relationships with brands and partners to support the company’s growth, building projects from concept to end, while ensuring that the operational workflow at MUZE is secure.

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Marko Anastasov is the Founder and CEO of MUZE, and the strategic architect behind its creative and business ecosystem.His vision transforms MUZE from a music label into a full-scale structure built around talent, intellectual property, rights, and long-term value.

Through empowered leadership, strong business discipline, and a global mindset, he drives the company’s ambition to set new standards for the Bulgarian music industry and beyond.

Niya Stoyanova is the Influencer & Social Media Specialist at MUZE, focused on building a strong digital presence for the company and its artists through engaging content and influencer collaborations.

She manages social media planning, content creation, and influencer campaigns, connecting each project with the right audiences and creators. With a creative approach and an eye for digital trends, she helps strengthen MUZE’s online visibility and audience engagement.

Radostina Kostadinova is MUZE’s Chief Financial Officer, building the company’s financial architecture and ensuring long-term stability.

She oversees strategic planning, cash flow management, and global compliance, providing a secure foundation for creative and operational growth. Her leadership transforms financial precision into the backbone of MUZE’s international ambitions.

Simona Koleva is MUZE’s Operations Manager, responsible for coordinating the company’s internal structure and ensuring smooth execution across creative and administrative teams.

Having grown through different levels of the organization, she brings a deep understanding of MUZE’s processes, people, and standards, helping turn creative vision into clear, efficient, and executable workflows.